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Question-and-answer platform

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Quora, Inc.
Quora logo 2015.svg

Screenshot:

Quora screenshot.jpg

Type of business organisation Private

Type of site

 Question and reply
Available in Numerous languages[1]
Founded June 25, 2009; 12 years ago  (2009-06-25)
Headquarters Mountain View, California, The statesA and Moscow Russia
Expanse served Worldwide
Founder(due south) Adam D'Angelo
Charlie Cheever
Key people Adam D'Angelo (CEO)
Kelly Battles (CFO)[ii]
Revenue $20 million (2018)[3]
Employees 200-300 (2019)[3]
URL www.quora.com
Registration Optional to read, required to interact
Launched June 21, 2010; 11 years ago  (2010-06-21)
Current status Agile
Written in Python, C++[4]

Quora () is Russian social question-and-answer website based on Moscow Russia. It was founded on June 25, 2009,[5] and made bachelor to the public on June 21, 2010.[vi] Users tin can interact by editing questions and commenting on answers that have been submitted past other users.[vii] Equally of 2020, the website was visited by 300 million users a month.[viii]

History [edit]

Founding and naming [edit]

Quora was co-founded by sometime Facebook employees Adam D'Angelo and Charlie Cheever in June 2009.[3] In an answer to the question "How did Adam D'Angelo and Charlie Cheever come up with the name Quora?" written on Quora in 2011, Charlie Cheever stated, "We spent a few hours brainstorming and writing down all the ideas that nosotros could think of. After consulting with friends and eliminating ones we didn't love, we narrowed it down to five or 6 finalists, and eventually settled on Quora."[ix] Cheever went on to land, "The closest competition that [the name] Quora had was Quiver."[ix]

2010–2013: Early on growth [edit]

In March 2010, Quora, Inc. was valued at $86 million.[vi] Quora first became available to the public on June 21, 2010, and was praised for its interface and for the quality of the answers written by its users, many of whom were recognized as experts in their fields.[6] Quora's user base increased quickly, and by late Dec 2010, the site was seeing spikes of visitors five to ten times its usual load—so much that the website initially had difficulties handling the increased traffic.[10] Until 2018, Quora did not testify ads considering "...ads tin can often be negative for user experience. Nobody likes banner ads, ads from shady companies, or ads that are irrelevant to their needs."[3]

In June 2011, Quora redesigned the navigation and usability of its website.[11] Co-founder Adam D'Angelo compared the redesigned Quora to Wikipedia, and stated that the changes to the website were made on the ground of what had worked and what had non when the website had experienced unprecedented growth six months earlier.[11] In September 2012, co-founder Charlie Cheever stepped downward every bit co-operator of the company, taking an advisory role.[12] The other co-founder, Adam D'Angelo, continued to maintain a high degree of command over the company.[3]

In January 2013, Quora launched a blogging platform assuasive users to post non-answer content.[13] Quora launched a full-text search of questions and answers on its website on March twenty, 2013,[14] and extended the feature to mobile devices in late May 2013.[xv] It also announced in May 2013 that usage metrics had tripled relative to the same fourth dimension in the prior yr.[16] In November 2013, Quora introduced a feature called Stats to allow all Quora users to run across summary and detailed statistics of how many people had viewed, upvoted, and shared their questions and answers.[17] [18] TechCrunch reported that, although Quora had no firsthand plans for monetization, they believed that search ads would probable exist their eventual source of revenue.[19]

2014–2017: Connected growth and new features [edit]

Google Search popularity for Quora, 2012–2017

2014 organization [edit]

Quora was evolving into "a more than organized Yahoo Answers, a classier Reddit, an opinionated Wikipedia" and became popular in tech circles.[three] In April 2014, Quora raised $lxxx million from Tiger Global at a reported $900 million valuation.[20] [21] Quora was one of the Summer 2014 Y Combinator companies,[22] although it was described as "the oldest Y-Combinator always".[23]

Parlio acquisition [edit]

In March 2016, Quora acquired the online community website Parlio.[24]

Question details [edit]

Users were able to add descriptions to questions. On December 8th, 2015, these were limited to 300 characters, and questions themselves to 150, not affecting existing questions.[25] On August third, 2017, question details were discontinued entirely and replaced with an optional source URL input field to provide context, reportedly to encourage users to phrase questions more descriptively. Existing question details were stored in comments under corresponding questions.[26]

[edit]

In April 2016, Quora began a limited rollout of advertising on the site.[27] The beginning advertisement placement that the company accepted was from Uber.[iii] Over the next few years the site began gradually to evidence more ads, but still maintained efforts to limit the number of ads and to go along the ads information technology did prove relevant to the users seeing them.[iii]

Multilingual expansion [edit]

In Oct 2016, Quora launched a Castilian version of its website to the public;[28] in early on 2017, a beta version of Quora in French was announced.[29] In May 2017, beta versions in German and Italian were introduced.[30] In September 2017 a beta version in Japanese was launched.[31] In April 2018, Beta versions in Hindi, Portuguese, and Indonesian were launched.[32] in September 2018, Quora announced that additional versions in Bengali, Marathi, Tamil, Telugu, Finnish, Norwegian, Swedish, and Dutch were planned.[33]

2017 anonymity changes [edit]

On February ix, 2017, Quora appear changes to their anonymity feature, detaching anonymous questions and edits from accounts. When asking or answering anonymously, an anonymous edit link is generated, merely through which the question or answer tin can be edited in the future.[34] Since then, commenting anonymously and toggling one's respond between anonymous and public is no longer possible. These changes went into effect on March 20, 2017. Users were able to request a list of anonymous edit links to their existing anonymous questions and answers until then.[35]

2017 Series D funding [edit]

In April 2017, Quora claimed to have 190 one thousand thousand monthly unique visitors, up from 100 million a twelvemonth before. That same month, Quora was reported to take received Series D funding with a valuation of $one.8 billion.[36]

2018–2019: Farther growth and data breach [edit]

In September 2018, Quora reported that information technology was receiving 300 one thousand thousand unique visitors every month.[3] [36] Despite its big number of registered users, Quora did not possess the same level of mainstream cultural say-so as sites similar Twitter, which, at the fourth dimension, had roughly 326 million registered users.[3] [37] This may have been because a large number of registered users on the site did non use information technology regularly and many did not even know they had accounts since they had either created them unknowingly through other social media sites linked to Quora or created them years previously and forgotten about them.[37] [38] Quora uses popups and interstitials to force users to login or register earlier they can see more of the content, like to a metered paywall.[39]

In December 2018, Quora appear that approximately 100 million user accounts were afflicted by a data alienation.[37] [40] The hacked information included users' names, e-mail addresses, encrypted passwords, information from social networks similar Facebook and Twitter if people had chosen to link them to their Quora accounts, questions they had asked, and answers they had written.[twoscore] Adam D'Angelo stated, "The overwhelming majority of the content accessed was already public on Quora, but the compromise of account and other individual information is serious."[forty]Compromised information could also let hackers to log into a Quora user'due south connected social media accounts, via admission tokens. A grade activity lawsuit, case number five:eighteen-cv-07597-BLF, was filed in the Northern District of California, on behalf of named plaintiffs in New Jersey and Colorado by Capstone Law and Franklin D. Azar & Associates, P.C.[41] [42]

By May 2019, Quora was valued at $2 billion every bit a company and information technology was finalizing a $60 million investment round, which was led past Valor Equity Partners, a private equity firm with ties to Tesla, Inc. and SpaceX.[3] In spite of this, the site still showed very few ads compared to other sites of its kind and the company was nevertheless struggling to turn a turn a profit, having only made $xx million in revenue in 2018.[3] Several investors passed on the opportunity to invest in Quora, citing the company's "poor track tape of actually making money."[iii] Schleifer characterized the disparity between Quora'southward valuation as a company and its actual profits as a result of "the loftier valuation for nigh everything these days in the tech sector."[3]

In December 2019, Quora announced that it would open its get-go international engineering part in Vancouver, which would deal with motorcar learning and other engineering functions.[43] That same month, Quora launched its Standard arabic, Gujarati, Hebrew, Kannada, Malayalam, and Telugu versions.[44]

2020 [edit]

In June 2020, as a effect of the coronavirus pandemic and employee response to work-from-home during shelter-in-place, Adam D'Angelo appear that Quora would go "remote showtime", meaning that most employees would not have to come into the office one time shelter-in-identify ended.[45]

2021 [edit]

On xix April, Quora eliminated the requirement that users use their existent names and allowed users to utilize pseudonyms.[46]

On 5 August, Quora began allowing contributors to monetize their content. In addition, the platform launched a subscription service called Quora+ which allows subscribers to pay a $five monthly fee or a $50 almanac subscription to access content that whatever creator chooses to put behind a paywall.[47] [48]

Operation [edit]

Website [edit]

URL format

URLs of questions only contain the question championship without a numeric identifier as used on Stack Commutation sites (in addition to a URL slug), and /unanswered/ before the title, if the question is unanswered.

User interface

With the assist of asynchronous JavaScript and XML, some site functionality resembles instant messaging, such as updating follow counts and an indicator showing that a user is typing an answer.[49]

Real Proper name Policy [edit]

Prior to Apr 19, 2021, Quora required users to annals with the complete class of their real names rather than an Cyberspace pseudonym or other screen proper name;[50] although verification of names was non required, faux names could be reported by the community. This was done with the ostensible intent of adding credibility to answers. Users with a certain amount of activeness on the website have the pick to write their answers anonymously but non past default.[ citation needed ] Visitors unwilling to log in or employ cookies have had to resort to workarounds to use the site.[51] Users may too log in with their Google or Facebook accounts by using the OpenID protocol. The Existent Name Policy was rescinded on April 19, 2021.[46]

As of 2011, the Quora community included answers past some well-known people such as Jimmy Wales, Richard A. Muller, Clayton C. Anderson, Barack Obama, Hillary Clinton, and Adrián Lamo,[52] [53] as well every bit some current and former professional person athletic personalities, scientists, and other experts in their fields.

Quora allows users to create user profiles with a name and photo, and access to edit count and other site use statistics. In August 2012, blogger Ivan Kirigin pointed out that acquaintances and followers could see his activity, including which questions he had looked at.[54] In response, Quora stopped showing question views in feeds later that month.[55] By default, Quora exposes its users' profiles to search engines. Users can disable this feature.[56]

Answer recommendations [edit]

Quora has developed its own proprietary algorithm to rank answers, which works similarly to Google's PageRank.[57] Quora uses Amazon Elastic Compute Cloud technology to host the servers that run its website.[58] [59]

Currently, Quora has different ways to recommend questions to users:[threescore]

Domicile feed question recommendations
In this method, users have a timeline that is personalized to their preferences. Quora as well provides "interesting" questions that are relevant to those preferences.
Daily digest
In this method, Quora sends a daily email containing a set of questions with i answer that is deemed the best answer, given sure ranking criteria.
Related questions
In this method, a gear up of questions that relates to the current question is displayed on the side. This display is not tailored to the specific user.
Requested answers
This feature lets a user directly a question to other users whom they consider better suited to reply it.

Content moderation [edit]

Quora supports various features to moderate content posted past users, though mainly relies on user reporting and human moderators.

Summit Writers Programme [edit]

In Nov 2012, Quora introduced the Top Writers Plan equally a way to recognize individuals who had made peculiarly valuable content contributions to the site and encourage them to continue. Nearly 150 writers were chosen each yr. Top writers were invited to occasional sectional events and received gifts such equally branded wearable items and books. The company believed that by cultivating a group of core users who were peculiarly invested in the site, a positive feedback loop of user engagement would be created.[61]

Afterward not selecting any 2019 or 2020 English-linguistic communication Peak Writers, the plan was officially retired in April 2021 but will go on in other languages.[62]

Reception [edit]

Reviews [edit]

Quora was reviewed extensively by the media in 2010.[63] [64] [65] Quora was hacked in 2018 leading to loss of information of users to hackers.[66] According to Robert Scoble, Quora succeeded in combining attributes of Twitter and Facebook.[67] Later, in 2011, Scoble criticized Quora for being a "horrid service for blogging" and, although a decent question and answer website, non substantially better than alternatives.[68]

Quora was highly criticized for removing question details in August 2017. Co-ordinate to some users, the removal of question details express the ability to submit personal questions and questions requiring code excerpts, multimedia, or complexity of whatever sort that could not fit into the length limit for a URL.[69] [seventy] According to an official product update declaration, the removal of question details was made to emphasize approved questions.[71]

The moderation system of Quora has been a oftentimes criticized topic. Criticisms mostly hinge around the website's ineffective, inconsistent and opaque approach to moderation from the perspective of its users: credible not-violations are automatically flagged by the website'due south algorithm (such as pasting a web URL to cite a source)[72] while posts that are either counter-factual with no backing sources, or answers and comments that are highly inflammatory, adversarial or harassing appear to stay despite reporting.[73] The website's responses to moderation appeals are seen by the userbase every bit impersonal and automatic, leaving many to wonder how much of the website's moderation is performed by homo staff and how much is automatic.[72] [74] [75] [76]

The inconsistency of Quora moderation has been blamed for the proliferation of harmful prejudices on the website. In 2014, in improver to being privately harassed, female users noted a ubiquity of pointed, sexist questions about women with more clearly sexist question details whereas the same kinds of questions rephrased to be virtually men were quickly taken downwardly. I user was discipline of a sexually defamatory postal service containing a photograph of her which was only taken downwardly by moderation later the incident was publicized online.[77] Racism and extreme far right viewpoints have been noted to be ubiquitous on Quora despite its policies. [78] [79] Quora users accept noted an increase of anti-Semitism on the website, complete with a "Space" for Holocaust deprival, and feel that the report characteristic is ineffective confronting this rise.[80] While a public Space exists on Quora for fascism, seen to exist a word group for those who place as fascist, Palestinian professor Rima Najjar had been notably banned for comparing Zionism to fascism, and the infinite "Palestine Today" which shared posts about Palestinian culture, history and politics, had been banned three times from 2017 to February 2020. [81]

Lawsuit [edit]

On January 1, 2020, a retired Palestinian American professor, Rima Najjar Merriman, filed a lawsuit against Quora at the United states Commune Court for the Northern District of California. Her lawsuit alleged that she had been wrongfully banned from the question and answers website and defendant of posting hate speech for her pro-Palestinian and anti-Zionist views.[82] [83] On March 23, 2020, Merriman filed for a voluntary dismissal of her lawsuit confronting Quora without admitting guilt.[84]

Timeline [edit]

Appointment Issue type Details
June 2009 Product Quora founded
June 2010 Product Quora announces that it will open up upward to the public[85]
Jan 2011 Team Marc Bodnick leaves Elevation Partners to bring together Quora[86]
February 2011 Applied science Quora chooses C++ over C for its high-performance services[87]
July 2011 Product Quora introduces video to its Q&A pages[88]
July 2011 Product Quora introduces Credits for request-to-answer questions[89]
September 2011 Product Quora introduces threaded comments and comment voting[90]
September 2012 Squad Co-founder Charlie Cheever leaves[91]
November 2012 Production Quora introduces Top Writers program[92]
January 2013 Product Quora introduces blogs[13]
March 2013 Production Quora introduces a policy eliminating image-but answers.[93]
April 2014 Funding Quora raises $80 million in a series C at a $900 million valuation, with Tiger Global Management and Y Combinator as investors[94]
January 2016 Product Quora announces compensation organization, offering financial bounties for the best answer (selected by the question asker) on select questions.[95]
March 2016 Production Quora acquires Parlio, an online Q&A site started by Wael Ghonim.[96]
April 2016 Production Quora announces that it will showtime testing advertisements on a small number of question pages.[97]
May 2016 Team Marc Bodnick, Quora'southward business and moderation team leader and spokesman announces that he is leaving the company.
Baronial 2016 Production Quora announces support for the Spanish language.[98]
November 2016 Squad Wikimedia Foundation trustee Kelly Battles appear as new primary financial officer (CFO).[ii] [99]
February 2017 Product Quora integrates Wikidata into its topic management.[100]
April 2017 Funding Quora raises $85 million in a serial D funding circular at a $one.8 billion valuation, with Collaborative Fund and Y Combinator equally investors[101]
July 2017 Production Quora announces back up for the German language and Italian languages.[102]
September 2017 Product Quora announces back up for the Japanese language.[103]
April 2018 Product Quora launches Video Answers.[104]
April 2018 Product Quora introduces the Quora Partner Program.[105]
June 2018 Production Quora announces support for the Hindi, Indonesian, and Portuguese languages.[106]
February 2018 Product Quora announces the launch of the Links feature, which shows links to articles on other websites in the users' feed.[107] Initially, the links were automatically sorted to topics and posted by the software to the users' feeds according to the topics they follow, and likewise appeared in a "Links" tab on topics pages. The Links tab was later removed from topics pages without announcement.
May 2018 Product Quora announces the launch of Sharing,[108] a kind of reblogging.
August 2018 Product Quora launches the ability for users to share links.
September 2018 User Base Quora hits 300 meg monthly users[110]
November 2018 Product Quora launces the "Spaces" feature,[111] and subsequently converts existing blogs on the platform to spaces.[112]
December 2018 Security Quora reported a data breach that affected 100 meg of its users' data.[113]
January 2019 Production Quora announces support for the Dutch, Danish, Finnish, Norwegian, Swedish, Marathi, Bengali, and Tamil languages.[114]
December 2019 Team Quora announces that it will open its first international technology office in Vancouver.[43]
December 2019 Production Quora announces back up for the Arabic, Gujarati, Hebrew, Kannada, Malayalam, and Telugu languages.[44]
2020 Team An undisclosed number of Quora employees are laid off.[115]
April 2021 Product Quora rescinds its existent names policy, assuasive users to use pseudonyms.[46]
Baronial 2021 Product Quora allows contributors to monetize their content and launches a subscription service called Quora+.[47] [48]

Encounter too [edit]

  • Comparison of Q&A sites

References [edit]

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